Stan Zaslavsky

The idea of developing a large-scale land estate is both exciting and daunting. With the potential to create something truly special, developers are eager to get started. But before they embark on this journey, they must take the time to gather all the necessary information to make sure their project is feasible, compliant with regulations, and meets the needs and wants of the local community.

Asking the right questions is an essential part of this process. By doing so, developers can uncover any potential roadblocks and make informed decisions that will ensure a successful outcome. It’s a critical step in the development process, one that will allow developers to assess the environmental impact of their project, gauge the potential sales potential of the estate, and create a development process that is both efficient and cost-effective. With the right information in hand, developers can feel confident in their ability to bring their vision to life and create a truly remarkable land estate.

Here are 5 things that land developers should know about creating large-scale developments!


1. Feasibility


Land developers want to know if the proposed master plan is feasible and can be implemented within their budget and timeline.

Here are some key questions that land developers can ask to assess the feasibility of a land estate:

  • What is the current zoning for the property and what are the restrictions for development?
  • What are the local regulations and laws that impact the development of the property?
  • What is the cost of developing the property, including infrastructure, materials, and labour?
  • What are the potential challenges with accessing the property, including transportation, utilities, and other resources?
  • What is the potential return on investment for the development, and what is the estimated timeline for development?
  • What is the demand for housing in the area, and what is the potential for future growth?
  • What is the competition in the area, and what are the strengths and weaknesses of the proposed development compared to existing options?
  • What is the potential impact of the development on the local community, and what steps can be taken to minimize these impacts?
  • What is the potential for the development to attract new businesses and jobs to the area?
  • What is the potential for the development to generate revenue for the local government, including taxes, fees, and other sources of revenue?

2. Community Feedback


Developers want to understand how the proposed master plan will be received by the local community and how it will impact the surrounding area.

There are several important elements of community feedback that property developers need to be aware of when developing a large scale land subdivision:

  • Community Concerns: Developers need to understand the concerns of the local community, such as potential impact on traffic, environment, and quality of life.
  • Community Needs: Developers should be aware of the needs and wants of the local community, such as access to parks, public transportation, and local amenities.
  • Local Regulations: Developers need to be aware of local zoning laws and regulations and how they may impact the development of the land subdivision.
  • Community Involvement: Developers should strive to involve the local community in the planning process and consider their feedback when making decisions about the master plan.
  • Long-Term Goals: Developers should be mindful of the long-term impact of the land subdivision on the local community and work to create a sustainable and attractive community that will benefit residents for years to come.

Here are some key questions that land developers can ask in the local community to understand their needs and wants:

  • What are your top priorities for the area?
  • What kind of amenities or features would you like to see in the development?
  • How would you like to see the development impact traffic and transportation in the area?
  • What is your ideal mix of residential, commercial, and green spaces in the development?
  • What kind of community events and activities would you like to see in the development?
  • Are there any specific environmental concerns you have about the development?
  • How can the development best support the local schools and education system?
  • What kind of public transportation options would you like to see in the area?
  • How do you envision the community evolving over time?
  • How would you like to see the development contribute to the local economy and job market?

3. Sales Potential


Developers want to know if the master plan will attract potential buyers and what features will be most appealing to them.

Here are some key questions that land developers can ask to evaluate the future sales potential of a land estate:

  • Who is the target market for the development (e.g. families, retirees, young professionals)?
  • What are the current housing trends and demand in the area?
  • What kind of housing options are currently lacking in the area and would be in high demand?
  • What are the most popular amenities and features that homebuyers are looking for in the area?
  • How does the development’s location, accessibility, and proximity to key amenities impact its potential for sales?
  • What is the average home price in the area and how does it compare to the proposed pricing for the development?
  • How does the development’s design and layout impact its sales potential (e.g. private outdoor spaces, open-concept living areas)?
  • How does the local economy and job market impact the demand for housing in the area?
  • What is the potential for future growth and development in the area?
  • How does the competition in the area impact the potential for sales in the development?

4. Environmental Impact


Developers want to understand the environmental impact of the master plan and how it will affect the local ecosystem and wildlife.

Here are some key questions that land developers can ask to assess the environmental impact of a land estate:

  • What are the existing environmental conditions in the area (e.g. wetlands, wildlife habitats, sensitive ecosystems)?
  • What are the local regulations and laws related to the protection of the environment in the area?
  • What are the potential impacts of the development on local water resources, including groundwater and surface water?
  • How will the development impact local wildlife and habitats, and what measures can be taken to minimize these impacts?
  • What is the potential impact of the development on air quality in the area?
  • How will the development impact local soil quality, and what measures can be taken to preserve it?
  • What is the potential impact of the development on local noise levels, and what measures can be taken to minimize them?
  • How will the development impact local vegetation and ecosystems, and what measures can be taken to protect them?
  • How will the development impact local light levels and what measures can be taken to minimize them?
  • What is the potential impact of the development on the local climate and microclimate, and what measures can be taken to mitigate them?

5. Regulation Compliance


Developers want to ensure that the master plan complies with local zoning laws and regulations and that it can be approved by the relevant authorities.

Here are some key questions that land developers can ask to assess the regulatory compliance of a land-estate.

  • What are the local regulations and laws related to land development in the area?
  • What are the local building codes and standards for construction in the area?
  • What are the environmental regulations and restrictions that impact the development of the property?
  • What are the regulations and restrictions related to the use of the property, including zoning and land-use restrictions?
  • What are the regulations and restrictions related to the protection of cultural and historic resources in the area?
  • What are the regulations and restrictions related to the protection of wildlife and natural resources in the area?
  • What are the regulations and restrictions related to the protection of the air and water quality in the area?
  • What are the regulations and restrictions related to the protection of public health and safety in the area?
  • What are the regulations and restrictions related to the protection of aboriginal heritage and cultural sites in the area?
  • What are the regulations and restrictions related to the disposal of waste, including solid waste and sewage, in the area?

Case Study Example


One example of a successful feasible large-scale development in Victoria, Australia in the last 3 years is the Merrifield City development in Mickleham. Merrifield City is a new residential community that was established in 2018 on a greenfield site in Mickleham, a suburb located in Melbourne’s northern growth corridor. The development covers a total area of 720 hectares and will eventually comprise around 8,000 homes and a range of community facilities, including parks, schools, and shopping centres.

The Merrifield City development was designed with the needs of the local community in mind, taking into consideration feedback from residents, local government, and other stakeholders. The development has also been designed to minimize its impact on the environment, with features such as extensive parkland and a network of walking and cycling paths, as well as innovative stormwater management systems.

One of the key factors that have made the Merrifield City development a success is its close collaboration with local government and other stakeholders. The developers have worked closely with the local council to ensure that the development complies with all relevant regulations and meets the needs of the local community. They have also consulted extensively with the community to understand their needs and preferences and have incorporated their feedback into the design of the development.

Overall, the Merrifield City development is a great example of a successful feasible large-scale development that has been designed to meet the needs of the local community and minimize its impact on the environment.

The Merrifield City development in Victoria, Australia is successful for several reasons:

  • Community-focused design: The developers consulted extensively with the local community to understand their needs and preferences and incorporated their feedback into the design of the development. This community-focused approach has helped to ensure that the development meets the needs of local residents and has been well-received by the local community.
  • Environmentally sustainable: The development has been designed to minimize its impact on the environment, with features such as extensive parkland and a network of walking and cycling paths, as well as innovative stormwater management systems. This has helped to reduce the environmental impact of the development and has made it more attractive to environmentally conscious buyers.
  • Strong collaboration with local government: The developers worked closely with the local council to ensure that the development complies with all relevant regulations and meets the needs of the local community. This close collaboration has helped to ensure that the development is feasible and has helped to avoid any delays or objections during the development process.
  • Strategic location: Mickleham is located in Melbourne’s northern growth corridor, making it an attractive location for new residential development. The proximity to Melbourne CBD and other key amenities has helped to make the development attractive to buyers and has helped to support its success.

These factors have all contributed to the success of the Merrifield City development and demonstrate the importance of community engagement, environmental sustainability, collaboration with local government, and strategic location in the feasibility and success of large-scale developments.

In conclusion, the process of creating a large-scale land development is a fulfilling and exciting journey that requires careful consideration of several key factors. With the right approach, developers can create developments that are not only profitable but also have a positive impact on the local community.

By prioritising community engagement and taking the time to understand the needs and wants of local residents, developers can create developments that are not only sustainable but also loved by the community. The opportunity to bring new life and growth to an area, while also preserving its unique character and heritage, is truly a remarkable accomplishment.

Moreover, by designing developments that are environmentally sustainable and meet all relevant regulations, developers can not only make their developments attractive to buyers but also leave a lasting legacy of responsible and sustainable development.

In a nutshell, by taking these five key factors into account, developers can create developments that are not just successful, but also meaningful and impactful.

To your continued success!

 

Stan Zaslavsky

           
Continue reading next