Stan Zaslavsky

In the second part of the videos on Custom Design – we talk with Jayde Deverson from Deverson Design about how he handles the transition from eliciting the soul of the concept to creating the actual concept for a future project.

The insights he discusses in this video are:

  • How do the dynamics of partners influence decisions in the concepts?
  • What does the discovery process look like?
  • The kind of constraints that he typically has to overcome in creating the concept
  • How to ensure future-proofing for a design concept?

And a lot more …

For more information on Jayde and some of his creations check out Deverson Design and Equus Works

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